#Mips 2009
Mips 2009.
There is very little time left until one of the most anticipated annual industry events in Russia.
Soon MIPS 2009 will hospitably open its doors.
This year is special for everyone: the oldest Moscow security exhibition will be held for the 15th time.
The first MIPS exhibition, which took place back in March 1995 at the All-Russian Exhibition Centre, was a symbol of the industry's development, a bridge between all market participants, creating a unique atmosphere of active business contacts and friendliness.
The dynamics of the exhibition's development over the years, like a mirror, reflected the entire history of the security systems industry in Russia. This year, the anniversary 15th International Exhibition «Security, Safety and Fire Protection» MIPS 2009 will be held from 13 to 16 April 2009 at the Expocentre on Krasnaya Presnya (Moscow).
The quality and breadth of the geographic coverage of visitors is one of the «signature» traditions of MIPS. Thus, in 2008, over 20,000 specialists from dozens of Russian cities visited the exhibition and conference over 4 days.
Another «signature» tradition of the exhibition is the level of its exhibitors. This year will be no exception.
The world's largest companies, such as JVC, Sanyo, Space, Tyco, Honeywell, Shrack, BPT, CIAS, Sony, Comelit, Satel, Siemens, Pelco, Dedicated Micros, Mitsubishi EVS, CBS Deutschland and more than 70 foreign companies, will take part in MIPS 2009.
The exhibition will feature a wide range of participants in the Russian security market, from manufacturers to integrators, distributors and major trading houses.
Among them are Louis+, Tinkо Trading House, Advance, Gulfstream, Formula Bezopasnosti, ISTA, Soling, Grand Prix, Integrator, Bolid, Argus-Spectrum, BytErg, IVS-SignalSpetsAvtomatika, Vokord, Integra-S, Skyros, Rielta, Magistral, Teko, Altonika, Vostok-Special Systems, EVS and many others.
A unique feature of MIPS 2009 will be that it will be held jointly with the 6th International Exhibition «Intelligent Cards and Information Technology Security Systems» (Cardex & IT security 2009).
The program of business events will undergo major changes. Within the framework of MIPS, a conference «New Requirements for the Safety of Processes and Facilities» will be held on April 14-15, 2009, jointly with the Committee for Architecture and Urban Development of the City of Moscow.
This year, as usual, the traditional competition of technical solutions «Best Innovative Product» will be held at MIPS.
The main criteria for evaluation are the uniqueness and novelty of the concept, the state and location of production, the degree of functionality improvement, as well as relevance to the Russian market.
Of course, it is best to see everything with your own eyes — the MIPS organizing team invites everyone for whom issues of ensuring safety and a comfortable environment for life are important to visit the anniversary exhibition and immerse themselves in the atmosphere of the industry holiday.
However, specialists from the most remote regions of our country, who for some reason will not be able to get to MIPS, will have the opportunity to virtually “visit the exhibition” — during its work, the “MIPS Hotline” will be open on the “Bridge of Security” portal.
Alexey Gintse, Director of Public Relations of “AAM Systems”:
— Industry exhibitions are the most important communication channel between all participants in the security market, and MIPS can rightfully be called one of the most authoritative exhibitions. For AAM Systems, the 2009 exhibition is an anniversary one – the 10th in a row, and we are especially pleased that this round date coincided with the 15th anniversary of MIPS. Such consistency speaks, first of all, about the importance of this event for our company.
The undoubted authority of MIPS among foreign suppliers, as well as the close attention of installers to this exhibition, who are our main target group, makes this event one of the most important of the year for AAM Systems.
I also consider it necessary to separately mention the «Best Innovative Product» competition held at MIPS for many years. The importance of a prize place in this competition has been especially noticeable in recent years against the backdrop of most similar events that follow the «pay — get a reward» scheme. A real award is valuable because it is earned by labor, sweat and intellect, not money, and it is received by the best, not the richest. AAM System has been a prize winner of the «Best Innovative Product» competition four times. We are especially pleased that these awards are honest!
Over the past 10 years of our participation in MIPS, there have certainly been many successes, interesting discoveries and achievements, as well as various «rough spots», which, in general, is not surprising, since any big deal brings with it a whole train of big and small problems, but this is not the main thing — the main thing is how effectively they are solved. The main thing is that the organizers of the exhibition are always ready for dialogue, ready to meet halfway and jointly solve the most difficult issues. Without this quality, without its most important asset — its employees, the MIPS exhibition would not have reached the heights that it occupies now.
Evgeny Eroshin, Marketing Director of ByteErg:
— It is no secret that the main goal of companies' participation in exhibitions is to increase their client base. We traditionally participate in MIPS, since its visitors typically include many specialists from the regions. The exhibition provides us with an excellent opportunity to demonstrate our new technical solutions to them. This year, the anniversary year for MIPS, we are going to show especially many interesting and long-awaited new products…
Nadezhda Loza, Marketing Director of Integrator CJSC:
We value MIPS for its quality and wide geographic coverage of visitors. The best world-class brands are always presented at this exhibition «first hand», and therefore its visitors maximally coincide with our target audience — these are professionals in the field of security and communication systems. Over the past years, MIPS has been a convenient place and an occasion for us to meet with clients and partner suppliers. In a short time, a large number of negotiations can be held in one place.
I believe that participation in MIPS is a great opportunity for us to focus on our company's developments and to refute the opinion, which is quite widespread even among specialists, that there is practically nothing left to improve or invent in the segment of lenses for video surveillance cameras. The audience of visitors to the exhibition is traditionally distinguished by a large number of professional installers and integrators, for us this is a good reason to communicate with them directly.
Alexander Nikolaevich Kirillychev, Chief Specialist of the Information Support Department of the Control and Audit Department of PhosAgro AG CJSC:
– For us, as consumers of security systems, MIPS allows us to track the latest innovations and achievements of leading domestic and foreign manufacturers of security equipment and systems in the field of security equipment. Participation in the exhibition is an opportunity to receive up-to-date information on the security market, attend business program events, find new service providers and partners.
Yuri Mikhailovich Nadezhdin, leading specialist of the corporate risk monitoring department of the United Oil Group:
– Over the 15 years of its existence, the MIPS exhibition has become widely known in Russia and has deservedly acquired the status of the largest specialized forum.
The participation of several hundred companies from various countries of the world certainly attracts the attention of security market participants. A wide range of equipment and software in various areas of security, presented at the exhibition, provides an opportunity to study the latest innovations and receive qualified advice. Each visitor has the opportunity to receive comprehensive information about the products of companies, advice on the technical and commercial side of specific projects. The exhibition format allows for effective work on establishing business contacts between developers and consumers.